Holiday Bowl and Majestic Pontiac

ARCHITECTURE AND PRESERVATION NEWS for the Los Angeles Conservancy Modern Committee (ModCom) and other Mid Century Modern, Googie, International, Art Deco, 20th Century design

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Holiday Bowl and Majestic Pontiac

Postby Lynxwiler » Mon May 24, 2004 3:44 pm

I drove down Crenshaw Boulevard to see the Holiday Bowl and Majestic Pontiac -- very disappointing. I had been keeping an eye on the building's remaining neon signage and unfortunately what's left has been badly maintained.

I'm sorry to say that the "Always Open" neon script at the roof of the landmarked Holiday Bowl coffee shop is now gone. One can only assume that the sign has been stolen. It may be hanging on a scavenger's wall, sitting in an antique store, or it may have been smelted for scrap metal. Whatever it's fate, the coffee shop is a little sadder for the loss.

As for the Majestic Pontiac pole sign next door, it's still standing but has been defaced by graffiti which now covers the lower "Pontiac" portions.

What's going on with these owners and their maintenance of these historic remains? Seems clear they are waiting for vagrants and thieves to take the rest of the structures or burn them to the ground. Very disappointing but not surprising.

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Postby nichols » Mon Apr 24, 2006 12:22 pm

Here is an image shot from a moving tour bus of the Starbucks going in to the Holiday Bowl "Picnic Room" - it is almost complete now.
Image

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Postby nichols » Wed May 03, 2006 1:09 pm

Progress continues on the former Holiday Bowl Coffee Shop as it becomes a Starbucks. This is late Monday nite.

Image
Sawtooth roof and outriggers restored, repainted original colors, landscaping going in...
Image
The new sign is hung from tiny poles mounted under the overhang. It just floats out there. Very innovative installation in my opinion
Image
Replacing the bubble lamps that were originally there and the terrazzo is coming back
Image
I like the cylinder lamps above the counter. They look like heat lamps.
Image
Even though it no longer says "Majestic Pontiac" the Pontiac indian shines bright in the night. The arrow flashes towards the new Denny's.

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I always thought

Postby modfan » Wed May 03, 2006 1:24 pm

That Starbuck's would (should?) do a departure from their usual decor with buildings like these and do one (or several) as google style coffee places (I dunno how successful the at the old Ships on Overland was) but it seems they might be 'getting it'. Hey McDonalds is doing the Golden Arches motif at some of their places. Maybe there's hope. Johnies is available and so the one on San Fernando Rd next to the Pink Motel (but probably not a very location for a Starbuck's not much ped. traffic)

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Holiday Bowl & Majestic Pontiac

Postby Deco Lover » Wed May 03, 2006 3:20 pm


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Postby nichols » Fri May 12, 2006 12:05 pm

Starbucks opens today.
Go down, take a look and let us know what you think.
3730 Crenshaw Blvd.



http://maps.google.com/mapdata?Point=b& ... priority=2

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Postby nichols » Wed Jun 14, 2006 10:24 am

the official Grand Opening for the Holiday Bowl Starbucks will be this Friday, June 16th, from 10am to noon...

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Postby Lynxwiler » Mon Jun 19, 2006 10:51 pm

These interior light fixtures in the coffee shop-turned-Starbucks are fantastic. I don't remember them though. Were they in the cocktail bar? They couldn't possibly be new.
Image Image

As part of the CRA effort to memorialize the historic site, there's a broken terrazo bowling lane ending in a mini-garden of bamboo, a.k.a. public artwork.

Image

Still missing and perhaps forever lost is this one important sign set from atop the coffee shop:

Image

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Postby roadsidepictures » Tue Jun 20, 2006 12:08 am

Glad to see both the Pontiac chief retained and the "Bowl" sign on Starbucks.

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Postby nichols » Tue Jun 20, 2006 11:52 am


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Postby Lynxwiler » Wed Jun 21, 2006 7:02 am

Correct. The BOWL is coming down to be replaced by a Walgreen's logo.

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Postby roadsidepictures » Wed Jun 21, 2006 10:55 am

Will the letters be salvagable? I wonder where they'll go...

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Postby Lynxwiler » Tue Jul 18, 2006 3:13 pm

The BOWL was removed on Friday, the 16th. MONA is trying to save them from the scrap heap. Will keep you all posted.

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Postby ChrisLAXEncounter » Sun Aug 13, 2006 10:55 pm

[quote="nichols"]Starbucks opens today.
Go down, take a look and let us know what you think.
3730 Crenshaw Blvd.


Love it! As noted in the photography above, the restoration nicely uses the dramatic, Modern features to an excellent advantage. The details, lik the Bubble light fixtures and flooring are fantastic.

Starbucks is now one of Los Angeles' Googie jewels, along with Pann's and Norm's.

I am ecstatic that Starbucks embraced the architecture, as opposed to ignoring it, like the Melrose Starbucks which was "the Hamburger that ate LA."

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Postby nichols » Mon Aug 14, 2006 11:10 am

Hi new Chris - I've felt very much in the minority praising this work. Glad you like it. It took a HUGE amount of effort from modcom people, the LA Conservancy, the City of LA and Magic Johnson to agree to this much restoration. It was a massive effort to restore the coffee shop.

Even if people don't like it, Starbucks did a much better job with this jewel than they did with the Culver City Ships. With the exception of signage and landscaping, the exterior is unchanged, but the interior is mostly gone there.

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Postby ChrisLAXEncounter » Mon Aug 14, 2006 3:48 pm


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Postby ChrisLAXEncounter » Mon Aug 14, 2006 3:52 pm


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Postby nichols » Mon Aug 14, 2006 4:35 pm

Ships #1
Washington at Overland, Culver City
Martin Stern, Jr., 1956
(Closed c. 1998)
Image

Ships #2
Wilshire at Glendon, Westwood
Martin Stern, Jr., 1958
(Demolished 1984)
Image

Ships #3
La Cienega at Olympic, Los Angeles
Armet & Davis, 1967
(Demolished c. 1999)

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Postby ChrisLAXEncounter » Mon Aug 14, 2006 9:51 pm

Way to bring it, Nichols!

and Thank you.

Is the Overland and Washington location that which is now a Starbucks?

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Postby Lynxwiler » Tue Aug 15, 2006 1:19 am


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Postby ChrisLAXEncounter » Wed Aug 16, 2006 11:24 pm

Although pleased that a Ships structure remains, it is too bad that it lacks the dramatic googie style of the others and also no longer has the dramatic sign.

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Postby nichols » Fri Aug 18, 2006 12:22 pm


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Postby ChrisLAXEncounter » Fri Aug 18, 2006 4:33 pm


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Postby DaveLA » Mon Oct 02, 2006 7:57 am

How’s this for the ultimate in irony. Denny’s (okay, to be fair the Denny’s sits on the site of the former Pontiac dealership and not the bowling alley) just finished running a promotion in which diners can get free games of bowling at local lanes. Too bad there aren't any in this neighborhood any longer.

Just seemed too close for comfort <G>.


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